The algorithms of search results are continually evolving and improving. That is to say, what operated generations earlier is no longer applicable today. Google is constantly providing website visitors with tips on how to customize their sites for SEO. If you take the recommendations, you’ll see an immediate improvement in your search engine rankings (SERPs). […]

du, from Emirates Integrated Telecommunications Company (EITC), has successfully concluded its involvement at this year’s President’s Cycling Cup. The telco partnered with the UAE Cycling Federation ahead of the annual event at the Al Qudra Cycling Track, serving as a golden sponsor while providing technological expertise and support. du’s advanced capabilities proved to be an […]

EZVIZ, an industry-leading innovator in carefree home intelligence, has launched its premium, stylish smart home indoor camera, the C6W in the UAE. The new savvy technology boasts 360-degree pan/tilt monitoring and is another powerful indoor security gadget from EZVIZ’s C6-series camera family. The smart home security market continues to mature in the UAE as homeowners […]

Singapore-based transport disruptor Bussr has the attention of the global investment community for its vision to change the way the world moves from A to B, and for the abundance of talent at its table. Bussr’s vision springs from the trio of former Rocket Internet founder and CEO Hussein Abdelkarim, veteran technology consultant and co-founder […]

The next two years are critical for the Middle-East region with big ticket events like Expo 2020-21 and FIFA World Cup 2022. The expected influx of tourists and visitors means it will be an explosive year for the digital signage industry. According to industry experts at Pixcom Group of Companies, digital signage will be one […]

Many business owners are hesitant to admit that online traffic is much more essential to their company’s progress than they realize. It is a barometer of how well your company is performing in comparison to similar businesses, it improves your identity online, it is also the best approach to your site’s SEO credibility, and, as […]

As any marketer knows, if you want to succeed in today’s environment, you’ll need a smart digital marketing plan, and sales funnels will be an integral part of your digital strategy. As a proponent of marketing strategy, the concept of gently leading a user via several actions while providing valuable content along the way leads […]

Personalization provides tailored encounters on all digital touchpoints in an omnichannel environment. Customers today gravitate toward branded products that make them feel like they are heard, understood, and care about their relevant wants and needs. This is where customization comes into play. It allows brands to personalize the messages, offers, and perspectives they produce from […]

The Covid-19 pandemic has thrown life into a pit stop, but it hasn’t decided to bring everything to a stop. Whereas the coronavirus has had disastrous health, social, and economic consequences, we are privileged that innovation has progressed so far which we can still communicate and collaborate, virtually. While some were slow to adjust to the […]

It’s all about capabilities when it comes to optimization. Customers will be dissatisfied if your growth of the industry causes it to struggle due to a disagreement, orders slipping through the cracks, insufficient staff, poor communication, or inadequate production or delivery ability. Manual procedures which were fine while you were pretty young but now prevent […]